{"id":8871,"date":"2023-03-14T09:17:26","date_gmt":"2023-03-14T08:17:26","guid":{"rendered":"https:\/\/kuna.bbk.eus\/?post_type=tribe_events&#038;p=8871"},"modified":"2023-03-14T09:20:36","modified_gmt":"2023-03-14T08:20:36","slug":"foro-anticipando-marketing-2023-euskadi-sentido-del-proposito-x","status":"publish","type":"tribe_events","link":"https:\/\/kuna.bbk.eus\/en\/event\/foro-anticipando-marketing-2023-euskadi-sentido-del-proposito-x\/","title":{"rendered":"Anticipating Marketing 2023 Forum: &#8220;Euskadi: Sense of Purpose X&#8221;."},"content":{"rendered":"    <section class=\"wp-block-base-event-info\" style=\"background-color: #EBB685\">\n        <div class=\"event-info-block-wrapper\">\n            \n\n<!-- Date -->\n<h2 class=\"tribe-events-schedule tribe-events-schedule__date\">\n    <span class=\"title\">Date<\/span>\n    <span class=\"tribe-events-schedule__date tribe-events-schedule__date--start\">\n                    30\/03\/23            <\/span>\n<\/h2>\n\n<!-- Time -->\n<h2 class=\"tribe-events-schedule tribe-events-schedule__time\">\n    <span class=\"title\">Time<\/span>\n            <span class=\"tribe-events-schedule__time tribe-events-schedule__time--end\">\n                            18:00 &#8211; 20:30h                    <\/span>\n    \n    <\/h2>\n\n<div class=\"tribe-block tribe-block__venue \">\n    \n    \n<div class=\"tribe-block__venue__meta\">\n    <div class=\"tribe-block__venue__name\">\n        <h2>\n            <span class=\"title\">Venue<\/span>\n            <span><a href=\"https:\/\/kuna.bbk.eus\/venue\/bbk-kuna-sala-ganbara\/\" title=\"BBK Kuna &#8211; Sala Ganbara\">BBK Kuna &#8211; Sala Ganbara<\/a><\/span>\n        <\/h2>\n    <\/div>\n\n    \n    \n    \n    \n    <\/div>    \n    <\/div>\n\n<div class=\"tribe-block tribe-block__event-website\">\n    <a class=\"btn btn-secondary\" href=\"https:\/\/www.ekonomistak.eus\/Eventos\/Ficha.aspx?IdMenu=9c2e7568-c10c-4141-a804-8f94b56968b0&#038;Cod=02239e59-ba39-4942-8c4e-5bfd63dfa4cf&#038;Idioma=es-ES\" target=\"_blank\"  rel=\"noopener noreferrer\" >\n        Sign up    <\/a>\n<\/div>\n        <\/div>\n    <\/section>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"331\" src=\"https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-1024x331.jpg\" alt=\"\" class=\"wp-image-8866\" srcset=\"https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-1024x331.jpg 1024w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-300x97.jpg 300w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-768x248.jpg 768w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-1536x496.jpg 1536w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-450x145.jpg 450w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-900x291.jpg 900w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-992x320.jpg 992w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-1200x388.jpg 1200w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e-1800x581.jpg 1800w, https:\/\/kuna.bbk.eus\/wp-content\/uploads\/2023\/03\/dcfbd16e-5774-0d9c-d608-4a0cb3388c2e.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>If strategy is important in any field we think about, how could strategic marketing not be fundamental?<\/p>\n\n\n\n<p>Asier Alea will tell us how strategic marketing focuses on the analysis of the consumer, the company and the environment to create a value proposition that differentiates brands and is a source of medium and long-term benefits, with the Basque Culinary Center as a clear example of this.<\/p>\n\n\n\n<div class=\"event-share-block\">\n    <span class=\"title\">Share<\/span>\n    <ul>\n                    <li>\n                <a class=\"fb-share-button\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php\" target=\"_blank\">\n                    <svg width=\"18\" height=\"18\" viewBox=\"0 0 18 18\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.4993 0.0037452L11.1651 0C8.54278 0 6.84809 1.73871 6.84809 4.42982V6.47227H4.50118C4.29838 6.47227 4.13416 6.63668 4.13416 6.83949V9.79876C4.13416 10.0016 4.29857 10.1658 4.50118 10.1658H6.84809V17.633C6.84809 17.8358 7.01231 18 7.21511 18H10.2772C10.48 18 10.6442 17.8356 10.6442 17.633V10.1658H13.3883C13.5911 10.1658 13.7553 10.0016 13.7553 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