Social innovation in food: transforming Bizkaia dish by dish
In the dynamic space of BBK Kuna, social innovation is deployed as a powerful tool to address the most pressing challenges of our society.
In 2025, our focus is on food, a crucial area that not only nourishes our bodies but also impacts our health, the environment and the local economy of Bizkaia.
Through the different initiatives we launch, we will explore how each dish can become an agent of change for a more sustainable and equitable future.
The context of food in Bizkaia
Food in Bizkaia is a key element of economic and social development. With the agri-food sector accounting for 9.36% of GDP and providing more than 138,000 direct jobs, it is essential to consider how to innovate in this field.
At BBK Kuna, we understand that processing begins at the first link in the food chain and extends to the end consumer. Therefore, we promote an integrated approach from production to conscious consumption.
Social innovation: new perspectives in food
Social innovation allows us to re-think traditional challenges, apply creative processes and co-create with the community.
We look for:
- Sustainable local production: we encourage environmentally friendly agricultural practices that ensure the quality and sustainability of local products. Policies to support and train small farmers, as well as the incorporation of clean technologies, are essential for reducing the ecological footprint.
- Neighbourhood and digital markets: we foster the creation of markets that directly connect producers with consumers. This approach not only revitalizes local economies, but also promotes transparency and equity in the supply chain.
- Consumer awareness and education: raising awareness of how food choices affect the planet and producing communities is vital. We organize workshops and educational campaigns that inform the community about the benefits of adapting more sustainable diets.
Social and environmental impact
The transformation of food in Bizkaia does not only seek an economic impact. We aim to mitigate climate change by reducing greenhouse gas emissions in a sector that is responsible for more than 30% of global emissions.
In addition, by reducing food waste and encouraging local consumption, we promote the resilience of our communities.
Conclusion: a future of sustainability and collaboration
BBK Kuna stands as a beacon of hope and action to transform Bizkaia, dish by dish. Through participatory collaboration, we invite everyone -citizens, businesses, institutions and academia- to join this common effort.
Together, we can transform our food practices, ensuring not only a healthy present, but also a future where Bizkaia is a benchmark of sustainability and well-being.
Join us on this journey towards a world where social innovation in food provides the fruits of a prosperous and fair Bizkaia. What dish will you choose to be part of the change?